Fiat Group Plans to Re-Launch Alfa Romeo…Again, Product Plan Shows 9 New Models

It's a story that we've heard again, and again, and again from the Fiat Group; re-launch and turn the Alfa Romeo brand into a global player in the premium segment.

Whether the Italians will to stick to the program remains to be seen, but given the recent developments with Maserati, including the introduction of the new Quattroprote and sightings of Ghibli prototypes, there's a good chance Fiat means it this time.

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Alfa Romeo’s Return to the U.S. Postponed Again as Marrchione Changes Original Schedule

For the umpteenth time, Alfa Romeo’s planned reentry in the US market has been put on the table. In October, Fiat-Chrysler CEO Sergio Marchionne will reveal a new schedule for Alfa’s upcoming models and the brands overseas expansion, which means yet another delay.

Last year, Marchionne revealed the company's new business plan and said that Alfa would return to the States in late 2012 with a small number of its 4C mid-engined coupe. The full-on assault in the US market would begin in mid-2013 with the launch of a compact crossover and at the end of the year, the new Giulia executive saloon.

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